The STR Cheat Code

About the Course

Shyft Into Freedom: The STR Cheat Code is a step-by-step mentorship program designed to take you from knowing nothing about real estate investing to confidently owning and operating a profitable short-term rental — while leveraging powerful tax strategies to maximize your returns. We start with the foundations of investing, giving you the financial mindset and baseline knowledge you need to evaluate opportunities the right way. From there, we guide you through the exact process of entity formation, ensuring your business is structured for protection, scalability, and tax efficiency. You’ll learn how to navigate lending options — from conventional loans to DSCR and HELOCs — and how to determine which financing path fits your goals. With the right structure in place, we dive into market analysis, showing you how to identify the best locations, evaluate demand, and underwrite properties with confidence. Once you’ve selected a property, we walk you through acquisition and setup — from design and furnishing strategies that drive bookings, to operational systems that streamline your hosting business. Finally, you’ll master optimization techniques to increase occupancy, maximize nightly rates, and build a repeatable process for scaling. But the real cheat code? Tax strategies. Throughout the program, you’ll discover how to leverage deductions, depreciation, entity layering, and other advanced tax plays that can save you tens of thousands and accelerate your path to financial freedom. By the end of this course, you won’t just understand short-term rentals — you’ll have a repeatable system for building, optimizing, and scaling a portfolio of STRs that generate both cash flow and freedom.